My Cart - $0.00

You have no items in your shopping cart.

We Couldn’t stop at just flies. now carrying everything but the fish!

Grand Opening!

Come on out to our grand opening Saturday March 8th from 10AM

San Diego Fly Fishing Shop OpeningNew Fly Fishing Shop San Diego

We are really excited to be opening up our Flag Ship Birdrock Fly Shop store in La Jolla, California.  Getting the opportunity to become a part of the So Cal fly fishing commnity is one that we never saw coming 3 years ago.  It will be our pleasure to bring everyone here the best deals on flies and fly fishing gear as we show everyone what our shop stands for.  We want to grow the fly fishing community here in San Diego along with our partners and customers.  Fish on!

5785 La Jolla Blvd Suite B, La Jolla CA 92037

Mcloud River Fly Fishing

Content from the California Trout. Check out there Mcloud River Project 


Also check out how pebble mine is progressing....or should I say hopefully coming to a grinding halt.  It's important as outdoor enthusiast to be activists.  No matter which project you agree or disagree with do something about it even if it means your standing on the opposite side of the creek from us.


Trout Unlimited Announcement

Washington Post

Background from Patagonia

The Big Other O Page

Opening Day at

We had our friends and family soft opening over the weekend and things went great.  We now have the largest selection of flies in San Diego and wait till you see the new stuff we are adding.  Come check us out when you have the time.  Our initial starting hours are Wed-Friday 11-6  Saturdays 10-6  Until further notice.  Wish us luck!

Free Flies For A Year!!

Free Flies for a year

We are doing our most exciting giveaway yet!  

2014 is The Year of the Fly and we are giving away dozens of flies every month for the next year. You will be automatically entered to win when you

complete any two of the following before St. Patricks Day. 

 Free Flies Button 1

Free Flies Button 2

Free Flies Button 3 

We will choose a lucky winner every month and send you a seasonal mix for whats biting.

Good luck to everyone.  FISH ON!



we even got covered in hatch! link

Items 116 to 120 of 120 total

per page
  1. 1
  2. ...
  3. 20
  4. 21
  5. 22
  6. 23
  7. 24